Visualistan: Trends -->

    Social Items



TikTok has added a new Search Hub ’#NewMusic’ in its app, dedicated to new and established artists around the world. This is where people can discover trending music as well as latest tracks from popular artists, and artists get to showcase their newly released songs and attract fans.

 


#NewMusic can be a valuable space for emerging artists in particular, since TikTok is a famous app among social media users especially young generations that make up a large chunk of music listeners in the world.

 

TikTok is also a leading social media app for music promotions, since music is an essential part of TikTok videos, and that has led to a large number of songs becoming hits.

TikTok Launches a New Search Hub ‘#NewMusic’ in the App



YouTube is introducing new AI-powered ad options associated with Shorts clips and trending music on the platform. The offerings specifically target Gen Z users and would help brands present their ad campaigns alongside music that’s trendy with this generation.

 

The ad solutions, called ‘Gen Z Music’ and ‘Trending Music on Shorts’, will be launched to advertisers in the coming months, as confirmed by YouTube.

YouTube to Launch New Ad Placement Options Surrounding Gen Z and Shorts Clips



Instagram is bringing new options to Reels that make the video editing process more efficient, make it easier to discover trending content, and offer improved ways to analyze content performance.

 

The editing process in Reels will now be simpler and smoother, where users will be able to work with their uploaded video clips in the same screen instead of going through separate steps to use each editing tool. This editing feature, that Instagram has also shared preview images of, looks a lot like TikTok’s process of video editing.

 

Instagram Announces New Reels Features, Including a Smoother Editing Process

Top Five Connected Fitness Market Trends That Will Completely Take Over 2022

Every element of our daily life has changed as a result of the COVID epidemic. With several limitations and a new norm, individuals had to adapt to a new "remote-first" way of life and find new methods to do common chores. 


People who wanted to maintain their health and fitness under the pandemic limitations switched from traditional gyms to virtual exercise platforms and Zoom workouts. Furthermore, it is predicted that by 2026, the worldwide market for fitness apps would amount to US$15.96 billion.

Top Five Connected Fitness Market Trends That Will Completely Take Over 2022 #Infographic

International Migration Trends

This infographic looks at international migration trends and what they mean for the future of our world. 


International migration can be defined as the movement of people from one country to another, either temporarily or permanently. It is an important topic for economists, sociologists and politicians alike as it provides insight into the global economy and population distribution.

International Migration Trends #Infographic

Popular Trends of Social Media in 2022

Social media has become an important part of our lives as it helps us in many ways like connecting with people, share information, and get recent updates. It has now become an important tool of marketing. Brands are focusing on creating content that is fun, interactive and engaging their customers. The usage of social media has been growing and at present, it’s expected to be more interactive than before.

Popular Trends of Social Media in 2022 #Infographic

Recent SEO trends of 2022

The COVID-19 pandemic has brought many changes in the world. One of them is the adaptation towards digital platforms especially in marketing domain for the consumers who like to work from home. One of the most effective digital marketing techniques is Search Engine Optimization (SEO) which is used in order to increase reach and gain more customers. However, changes in the algorithms of search engine and new ranking strategies will bring a major change to the way businesses do SEO.

Local SEO:

This strategy draws local customers towards the businesses in the area. This strategy is centered on making the website appear on the Search Engine Results Pages (SEPR) in a particular location. Search engines usually rank a business on fourth or fifth pages showing results, but if local SEO is applied business profile can appear on a much higher position. 97% people use search engines to find businesses in their area. Not optimizing business for local search could make it lose a lot of potential clients. This indicates it is high time for businesses to focus on Google My Business and optimize their local profiles.

Recent SEO trends of 2022 #Infographic



Meta reports that over 20 billion messages are exchanged over Messenger each month between businesses and customers. This insight suggests that direct messaging has become a convenient way for brands and consumers to interact with one another.

 

To further understand how users in the APAC (Asia-Pacific) region are relying on messaging for brand queries, and how businesses can serve customers in a better way using messaging, Meta conducted a research in collaboration with the Boston Consulting Group, which consisted of surveying more than 6,500 respondents across the APAC region.

 

The analysis in the report shows some valuable information on the significance of direct messaging between brands and consumers. Some of the key points mentioned in the report are as follows:

Meta Shares New Insights on the Importance of Business Messaging Through Latest Survey Report



TikTok’s Creative Center platform has been updated with new insights elements that are designed to provide creators and marketers with data on trending content like songs and hashtags, as well as key influencers.


The analytics of a particular item would reveal deep and significant information about it, such as a chart mapping out the popularity of a song track over time, demographic insights such as which users are engaging with it, along with their related interests.

 

TikTok’s Creative Center Platform Now Offers Key Insights into Trends and Influencers

 


TikTok is experimenting with a bunch of new features and options. The major one includes creating avatars from personal selfie photos. The avatars’ facial expressions will resemble the users’ face in their selfie photo.

 

The new avatar feature was spotted by social media expert Matt Navara who shared what the feature looks like. A face template is displayed that can be edited in-app and the avatar’s expressions can be customized. Once a user creates their personal avatar, they can then use it to respond to messages in the app.

 


The way TikTok has designed this feature is similar to Apple’s Memoji feature. Memojis can be used on iOS to engage with others, which is what TikTok is also offering through its avatar feature. If TikTok officially launches the feature, it could become part of the metaverse shift by facilitating character depictions that align with the way users want to represent themselves in the digital world.

 

Another option that TikTok is currently working on is related to group chats, where options like screen-sharing within live-streams and creator subscriptions will be offered to users. It is reported that TikTok is also creating paid subscription tools.

TikTok is Working on New, Trendy Features Including Avatars and Audio-Streaming

Instagram predicts trends for 2022 on the platform

In order to connect again with the younger audience and to stay as a key driver of cultural influence, Instagram has shared its predictions for the trends that could possibly be seen on the platform in 2022. From rising movements across a variety of categories to further growth in e-commerce, there is a lot more.

Instagram presented the report in a kitschy retro style and the entire design was linked to the pop culture trends and shifts, all was done to underline Instagram’s role in the relevant process. This report includes predictions for trends across various categories such as wellness, fashion, food, memes, beauty, and a lot more.

Instagram predicts trends for 2022 on the platform

2021 Google Search trends as compared to 2020 in the UK

The annual result of Google Search at the end of a year reveals so much about the entire year. Since 2020 and 2021 have been the years with a lot of happenings, the Google Search trends show a lot including many different yet similar trends as well.

Compared to 2020, this year the most widely searched queries on Google in the UK were ‘Covid vaccine’ and ‘Lockdown’. Moreover, as the infographics show, the nation comforted itself through the pandemic restrictions was by binging the famous TV show ‘Love Island’. Whereas, many people also search for ‘when will Love Island start/finish?’

2021 Google Search trends as compared to 2020 in the UK #infographic

Subscribe to: Comments (Atom)

Subscribe Our Newsletter