
As per Meta’s latest announcement, creators on Instagram and
Facebook will be able to use the tagging tool called ‘Branded Content’ to make
money off of their Reels content.
The tool will enable brands tagged in a Reel to convert the
clip into a Branded Content Ad, which will be indicated by a ‘Sponsored with’
label. Once a creator tags a brand in their Reel, the brand will be notified of
the post and be able to acquire metrics about its performance.













