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In an open letter / blog post, Twitch CEO Dan Clancy has shared the streaming platform’s developmental plans for the year of 2024. From changes to its mobile platform to collaboration tools and more, it seems like the company has some major upgrades in store for its customers.

 

While Twitch has not revealed specific details about the products that it plans to launch, its vice president of community product, Jeremy Forrester, has emphasized three main areas of development. These include sharing of content across other platforms, enabling collaboration between streamers, and upgrades to the mobile version.

Twitch has New Plans for an Improved User Experience in 2024



Twitch is testing a new Discovery Feed that was first announced last month, with select users where they can explore content from creators on the platform. According to Twitch, the feed will initially display videos in a horizontal format and will later be evolved to show them in a vertical format. Smells like TikTok, doesn’t it?

 

Twitch will begin testing ‘popular and featured’ content in the Discovery Feed and moving forward, will include ‘exclusively featured’ clips in the feed. For now, the integration is only a ‘limited experience’ as described by the platform itself, meaning that it will help it gather important feedback as well as train its algorithm to ensure improved user experience.

 

In another X post, Twitch added that creators can become part of the Discovery Feed experiments by selecting clips that they want to add in the ‘featured’ pool. This option is now available to all streamers and editors on Twitch.

Twitch Rolls Out a New Discovery Feed in a Limited Test

Top 10 Twitch Clip Downloaders

Twitch is one of the most popular live streaming platforms for gamers globally. On Twitch, you can follow the channel of your favorite steamers to watch live broadcasts that you are interested in. 


During a live streaming, many of you like to make clips to record peak performances of a gameplay, best moments of your favorite player, or interesting experience of a broadcaster. With these clips you made, you can choose to share them on Twitch or download these Twitch clips to your computer or mobile device for offline viewing. 

Top 10 Twitch Clip Downloaders #Infographic

 


After receiving pushback from advertisers and viewers on hot tub streams, live streaming service Twitch has decided to launch a separate category for the streams. The platform has named the category “Pools, Hot Tubs, and Beaches”.

 


The new Twitch category is meant to let creators stream what they want and also offer advertisers an easier way to stop ads from running on streams that they don’t approve of.

 

Earlier this week, what Twitch called a mistake, led to ad suspension for some hot tub streamers without warning. The company later revealed that it is now working with creators to “restore ads where appropriate.”

Twitch Adds a New “Hot Tub Category” to the Platform

Twitch turns down Trump’s channel indefinitely

According to Twitch’s spokesperson, Donald Trump’s account from the platform has been disabled for an indefinite period. The decision was made after the shocking attack and Trump’s encouragement of the US Capitol mob’s attack. Moreover, Trump’s incendiary rhetoric also damages the community; hence the company decided to turn his account down and save the community from further violence.

However, his account is still live, which means that his Twitch profile and archives will be available, but Trump won’t be able to stream until the channel is disabled. Twitch banned Trump’s channel temporarily for two weeks back in June 2020 as well because of the “hateful conduct” that he streamed.

Twitch turns down Trump’s channel indefinitely

 


Twitch just banned the usage of the term "simp", which is commonly used by the twitch community to refer to men who seem desperate to get women’s attention. The word has been banned as Twitch updates its harassment policy, that deems the word as an insult. Words like "virgin" and "incel" will be banned too.

 

The new policy is expected to come into effect on 22nd of January. The policy will address sexual harassment by imposing strict rules around it.

 

The reason why Twitch is going to ban the term "simp" is because the company believes that it is a sexually-focused and derogatory term that negatively targets a person. The other words, "incel" and "virgin" will not be banned in every situation, but only where they are used for harassment. “We would take action if they are used repeatedly in a harassing manner,” a Twitch spokesperson said.

Twitch Bans ‘’Simp’’ and Other Terms under its Updated Harassment Policy

Which Twitch streamers earn the most?

Twitch is the most widely used online live streaming platform where users stream their video gameplay and are enjoyed by an audience of billions. Twitch was launched back in 2011 and has gained fame with time. The platform now has 2 million monthly streamers, and viewership is constantly increasing as people are getting more and more involved in Esports. Streamers play the top-rated and viral video games and do the commentary themselves that keep users glued to their screens. Twitch has become a great source of income for famous streamers as they have gained enough popularity and earn a six-figure income. The infographic shows a detailed view of all the top streamers with the highest pays and where do they belong in the world. TwitchTracker was used to calculate the yearly subscription revenue that these streamers generate and to calculate the annual donation income known as Bits and Cheers on the platform, TwitchStats helped.

The infographic shows 20 Twitch streams that earn the most, and according to it, 12 out of 20 top earners get 80% of their total income from subscriptions, whereas some earn more from donations and advertisements. There are no restrictions on any region by Twitch; people from any part of the world can join the platform and follow whichever streamer they want regardless of where they are. xQcOW earns the most with Twitch streaming; his annual revenue is estimated at $1,984,001.

14 out of the 20 highest paid Twitch streamers are from North America; on the other hand, the rest are from South America and Europe. The United States of America has the largest Twitch viewership (24.32%), followed by Germany on the second (6.66%). Most of the highest-paid Twitch streamers are from the United States.

Which Twitch streamers earn the most? #infographic

 

Mobile streaming is bad news for advertisers

Using smartphones to stream their favorite shows or videos means that advertisers will have less revenue because mobile ads are not perfectly optimized. If we look at the data provided by the mobile ad company, their biggest consumers are people of age 24 to 34 who spend $25.85 every month on app subscriptions. People aged 16 to 24 spend around $21.41 whereas old age consumers spend $13.97 every month on subscriptions,


The subscription services have become fairly popular among the people in the USA. People, on average, spend around $33.58 on streaming and on-demand entertainment services such as Netflix, Disney+, Amazon Prime, Hulu, and YouTube TV. These all streaming services are the to choices for the people in the USA. The big surprise is that 57 percent of young adults admitted that they use smartphones to stream their favorite shows and videos. Millennials and Gen Z are also preferring to buy their desired subscription of mobile apps instead of spending on other services.

Mobile streaming is bad news for advertisers #infographic

Live Streaming Industry Quarterly Report


Streaming services are the new norm these days. People spend hours on end on streaming services. The amount of content we are consuming today is more than the previous decade or so. Since the birth of live streaming platforms, live streaming industry has grown a lot.


The most popular live streaming platform is Twitch. It is the fastest growing live streaming platform ever. There is an abundance of people on the platform online at any given point in time. YouTube also as live stream and is another popular spot for conducting live stream videos. The live stream industry has grown into a genre of its own. There are now live streamers who are popular in their own rights. Many of these streamers have become famous online on one of these platforms.

Live Streaming Industry Quarterly Report #infographic

Twitch will now run uncontrollable ads in between live streams

Twitch is one of the leading online streaming websites with billions of active users. There is a massive variety of genres that are streamed on Twitch. However, the thing that made Twitch stand out amongst every other live streaming site was its uninterrupted videos but, it won’t be the same anymore as Twitch will soon start running ads automatically in between the live streams.


The idea has been implemented practically after a lot of dialogues because the company is pretty much aware of the backlashes it is going to face. The company will run the ads on the channels that are affiliated and partnered with it, whereas; the creator would be paid a good amount for getting the ads run in the middle of their videos. Nonetheless, every channel would be enabled for a picture-in-picture view; hence, the ads are not likely to cause annoying disruptions. Users who have subscribed to a particular channel will enjoy the live stream without any ads; however, users with Twitch’s subscription would also enjoy no-ads perks.

Twitch will now run uncontrollable ads in between live streams



What's a movie without a party? Twitch now lets you host a movie publicly by allowing you to invite all the Amazon Prime account holders to your page. The library of Amazon is stocked with the latest movies and TV shows now and then, which is why it is the best opportunity to share this fun with your friends and families. Streaming a movie or TV show with your friends will cause the subscribing rate to skyrocket, ensuring new heights of success for Amazon Prime.

With better services onboard, watch parties are now becoming famous among the users. Twitch is working on bringing mobile devices into the picture as well, but currently, it is available on PCs and laptops. The recent collaboration of Amazon Prime with the platform of Twitch to introduce live music streaming resulted in whopping success. This time, Twitch decided to add a little color to the people quarantined at homes by bringing theatres to their homes and a list of promising movies sponsored by Amazon Prime.

Enjoy the new feature of Watch Party introduced by Twitch to watch Amazon Prime movies and TV shows

Catch your favorite artists performing live on Twitch via Amazon Music

What is better than having to stay in touch with your fans when the entire world is stuck under lockdown at the hands of a virus that is impossible to see. Amazon Music app is one of the most popular and downloaded apps among fans of music. This app has made another leap towards success by introducing a new and incredibly fascinating feature which not only provides a fruitful opportunity to the artists but also let the fans watch their favorite artists perform without even having to move from their seats.

Catch your favorite artists performing live on Twitch via Amazon Music

Twitch to Start Detecting and Removing Copyrighted Clips

Twitch has announced that it will start scanning clips for copyrighted music after it received many requests to take them down. Twitch has said that it will automatically take down copyrighted music and will not impose a penalty on streamers. The current rule says that streamers can get banned for copyright violations.

The problem here is clips which are parts of a bigger stream that have been altered by fans and kept on the streamer's page. Although Twitch scans full streams for copyrighted audio and mutes them if it finds anything copied but the same wasn't done for clips. This means that many copyrighted clips to date have gone ignored.

Twitch to Start Detecting and Removing Copyrighted Clips


Twitch is Gaining a Rise in Non-Gaming Live Streams

If you aren’t a gamer yourself or have no interest in the gaming culture you might be surprised to know about the influence of gaming. From youngsters to adults, there are thousands of people who love gaming and use gaming platforms regularly. One such platform is Twitch, which is a leading site for gamers who can connect with others with the same interests as themselves.

Twitch is becoming more and more popular and recently it has been noted that the game streaming platform has had a noticeable rise in non-gaming live streams so we can say that it is gradually becoming a general streaming hub.

According to Wired, "In December, Twitch viewers watched 81 million hours of “Just Chatting,” Twitch’s category for streamers who do exactly that, plus any number of other grab-bag activities. That was a solid 7 million hours more than the first game listed, League of Legends, and 23 million more than the second, Fortnite."

There are plenty of people who use live streams on Twitch to interact with others and not just for games. Meanwhile, Facebook and YouTube have also built an audience of gamers on their platforms.
 
As we can see that gamers are expanding their areas of interest, this trend might give a rise to live streaming in a broader range, especially streaming as a way of connecting and engaging in a diverse range of subjects.

By keeping this in mind, more platforms should consider live streaming as an option, with a large number of people getting used to it as it is becoming an attractive option to boost engagement. It is important to mention here that over 660 billion minutes of content was viewed last year by Twitch users alone.

Although Twitch appears to be a limited channel, from what we can tell things might be changing for the platform and you can hold onto the growth of gaming to improve your digital presence.

Gaming can be a huge element to grow your digital platform, this week YouTube signed three new popular gamers for connecting better with the gaming community and last year Microsoft has paired up with Ninja to bring more gamers to its platform.

Twitch is Gaining a Rise in Non-Gaming Live Streams

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