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What exactly is the job of a copywriter?

Did you know that a website would not even exist without a copywriter? A fact that is often forgotten by most people. It is important to understand that a copywriter has an incredibly significant duty to perform and that too, with proper accuracy and timing. Since websites require new content every other day to keep their viewers updated or engaged, the copywriters need to stay alert and be prepared to deal with the situation right away. There’s not much time for them to take a break and contemplate words because the news does not stay for too long; it either is completely forgotten or replaced by a better one.

What exactly is the job of a copywriter? #infographic


YouTube has introduced a bunch of new tools for the purpose of tackling copyright issues and claims. The company has always been too strict with copyright claims, because of which content creators on its platform often face problems such as their content being taken down or monetization being removed from it, preventing them from generating revenue.  


Now with 3 new tools, YouTube is apparently making it easier for both copyright holders and content creators to deal with copyright issues. 


One of the tools is offering adjustable endpoints that can be used to trim audio or other form of media resulting in copyright claims. Removing the problematic chunk would prevent copyright violation, and so YouTube won’t remove the entire video. 


YouTube Helps Resolve Copyright Issues by Releasing New Tools


Facebook Gaming had a copyright policy that prevented streamers from playing copyrighted music in the background of live streams. For the first time, Facebook is resolving this problem by allowing its partnered streamers to play popular copyrighted music in their live streams.


Background music on Facebook Gaming GIF

According to Facebook, it has worked with several music labels, societies, and publishers including Universal Music Group, Warner Music Group, Sony Music Entertainment, Kobalt Music Group, BMG publishing, Merlin, and others to offer a variety of music genres to its streamers, from current pop hits to 80s classics and more. 

Facebook Finally Allows Partnered Streamers to Play Copyrighted Music in Live Streams

Tips for a writer to increase productivity

Writing is a job that can drain you very quickly, and as a writer myself, I can vouch for that. There are days when you are unstoppable, whereas some days are dull, and you don’t want to write. If you are a writer and your productivity is not up to the mark and cannot speed up your writing, then you are missing the trick.

Writing a post takes a lot of brainpower and creativity to make your post attractive. Writing faster when you are not in the right headspace will not work, and you will end up with a tough time writing. You need to have the right mental capacity to make it work. If this is a case for you, you must adopt the proper writing habits to perform better.

Tips for a writer to increase productivity #infographic


If you have a website, you need to make sure that you get hits on it every day. It is the key to a successful digital business. The traffic on your website impacts the number of people interacting with it and doing business with you. Online presence is significant, but maintaining it isn't easy.

For digital excellence, your website should come up in the search on the different search engines such as Google and Bing. This increases the chances of people clicking on your website and having the potential of being a customer. However, coming up on the search engines cannot be achieved easily, which is why you need to optimize your website for the search engines. This process is known as Search Engine Optimization (SEO), and there are few techniques to achieve it.

SEO market guide for success #infographic


SEO copywriting refers to creating content with particular keywords that hook the readers to your content. SEO copywriting serves a lot of benefits such as decreases bounce rates, on-page time is increased, and greater conversions, which ultimately sends the signals to Google's ranking systems. It all may sound a bit confusing, but all the complications and confusion will go away with the best SEO copywriting strategies mentioned in the infographic below.

Top 11 SEO Copywriting Hacks #infographic

16 Free Tools to Improve Your Writing in 2020
These writing tools will help you to summon the writer you know you can be and eliminate that nauseating feeling the next time your hard work is being edited. So before you put your pen to paper or let your fingers fly across the keyboard, it may be in your best interest to refresh yourself with these 16 writing tools.

16 Free Tools to Improve Your Writing in 2020 #Infographic

The Easy A-to-Z Guide to Writing Great Headlines

As a content marketer, you win the battle for engagement by making your headlines irresistible. Let’s make our way through the alphabet and spell out 26 nuggets bound to help you improve your headline-writing chops.Crafting a great headline is not easy. Using these tips (though not all in the same headline) will attract your readers to your content. Then look at your content analytics to see which of these tips worked better than others for your audience. And repeat those.

The Easy A-to-Z Guide to Writing Great Headlines #infographic

5 Ways to Keep Your Infographics Legal
Images are essential to successful marketing. However, just because you can find an image that fits your project perfectly, that doesn’t mean you can use it. US copyright law protects images, along with all other creative works, so it is important to avoid infringement. Here are a few ways to protect yourself and keep your image usage legal.

5 Ways to Keep Your Infographics Legal #Infographic

A Snapshot Of Online Image Theft
Say it with me - stealing something you found online is still stealing. It may seem as though it is up for grabs just because it is there, but that is just not the case at all. When you find a photo that you like online there was someone who put their time and talents into making that, and when they published it they did so with the expectation that other people would not steal it.

A Snapshot Of Online Image Theft #Infographic

Rebels, Rulers, and Magicians, Oh My! A Guide to Character Archetypes

Our infographic was created to promote Point Park University's new online screenwriting program. It features famous characters on movie posters to introduce the concept of archetypal characters.

Character archetypes are found in every storytelling culture on Earth. Carl Jung defined archetypes as ancient images and traits unconsciously shared by all humanity, commonly found in myths, stories and dreams.

Rebels, Rulers, and Magicians, Oh My! A Guide to Character Archetypes #infographic

How Much Are Big Authors Worth Per Word?
It’s been quite a long time since the days of Dickens, in which authors were rumored to be paid per word for their flourishing prose. Now, authors make most of their money with merchandising and movies; book purchases usually make up only a fraction of their value in terms of royalties. However, in a simpler world, where we only take the words they produce into account, how much would they make if you compare their word output with their total earnings for the year? We’ve gathered data on the richest authors in the word: their net worth, their yearly payout, their number of books sold, and the wordcount of the books they released or co-wrote in 2017. It’s pretty incredible! Could you imagine getting paid hundreds of dollars per every word you produced? While the world doesn’t quite work that way, it’s still pretty interesting to think that every time the keyboard strikes a new combination of letters Stephen King gets $67.20. What would your favorite author make per word?

How Much Are Big Authors Worth Per Word? #infographic

Are You Plagiarizing Without Knowing It
Most people understand that copying and pasting the work of another person and claiming it as their own counts as plagiarism. But there are several other kinds of plagiarism that are easier to do accidentally and more difficult to recognize.

Are You Plagiarizing Without Knowing It #Infographic

5 Lessons a Writer Should Learn from Cinematic Arts
Are you suffering from writer's block? Hate boring academic paper writing routine? Why don't you take a bowl of popcorn and watch your favorite film?

Cinema doesn't only entertain and bring you aesthetic pleasure. You can sharpen essay writing skills if you watch the great movies thoughtfully.

In this infographic, I would like to share tricks I learned from cinematic arts. My favorite films inspire me to create vivid images, surprise the audience with plot twists and make controversial statement. Cinematic masterpieces also prove that a hint of irony is always appropriate.

But the most important lesson from grand directors is to choose the topic you are passionate about or quit! First and foremost, creative process must bring you joy. Writing persuasive or argumentative paper, don't be afraid to express your opinion.

Keep the infographic close at hand the next time you get down to assignments. Write what you love!

5 Lessons a Writer Should Learn from Cinematic Arts #infographic

How To Write A Top-Notch Essay
Writing a stellar essay that will get you noticed by the professor and acknowledged with a great grade requires more than just following the rules. While sticking to basic rules, like proper grammar, spelling, and essay style is important, these aren’t going to make your work stand out. To really make your work shine, it isn’t about what you say but how you say it. Your essay should entice the reader to want to keep reading, so using engaging phrases and words can make your essay more interesting and captivating.

How To Write A Top-Notch Essay #infographic

Writing Effective Headlines - Infographic


According to analytics from WordPress, this popular platform's users publish about 65.4 million new posts every month. That number only includes posts published with WordPress, so you can only imagine how many new posts appear on the internet each month.

With so many new blog posts going up every day, you have to work hard to get your website noticed. Blogging experts have a lot of advice for brands that want to attract more visitors to their websites. When it comes down to it, though, your success starts with developing an effective headline for each post. If you can't write a good headline, then no one will want to read your content.

Some people have an innate talent for writing catchy titles, but you don't need perfectly honed instincts to attract more readers. You just need to follow some guidelines to improve the quality of your titles. Incorporating hyperbole in your titles, for instance, can entice more readers to click on your links. Instead of using "5 Reasons People Like Radiohead," try "5 Reasons Radiohead is the World's Best Band." It's a subtle shift, but it can make a big difference in how many people visit your site.

As you gain more experience writing headlines, you should try using advanced techniques that will help your writing stand out even more. Check out this infographic published by CopyPress to learn some of the best strategies for turning boring titles into effective headlines that will get your blog posts more attention.

Writing Effective Headlines - Infographic

Copyright Protection
Copyright protection gives your brand legal recourse if someone steals your content and other works. At the same time, an understanding of copyright protection helps prevent you from unintentionally stealing other people's content, avoiding legal trouble and losing brand reputation.

Copyright Protection #Infographic

Latest Copywriting Trends 2016
If you are good copywriter you will do effective proofreading of your texts and for sure you know that good copywriter will keep up with today's trends in this field. Each year, copywriting techniques may change and you have to keep in mind that to stay in this market, you have up to date your style of writing and copywriting strategy. We prepared this nice infographic that will help you to stay on 2016 trends. Here you will find useful advice and tips that will help you to create catchy headlines and how to write for your audience. With information given here you will know exactly how to be effective in copywriting business this year.

Latest Copywriting Trends 2016 #Infographic

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