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Microsoft is working on bringing ‘Windows Volumetric Apps’ to Meta Quest headsets – in other words, extending Windows apps into 3D space.

 


The company revealed the news at its developer conference, the 2024 Build Event. At Build, Microsoft offers comprehensive sessions for developers as well as professionals that help them build awareness about the company’s tools that support new Windows 11 and Microsoft 365 features. 

 

The new Meta x Windows collaboration implies that, soon, owners of the Meta Quest headsets could view 3D apps and digital objects via their wearable gadgets and physically interact with these apps and objects using their hands.

 

A New Windows and Meta Collab is Bringing Windows Volumetric Apps to Meta Quest Headsets



Meta is bringing a new experience to Threads’ web version with customizable feeds stacked in columns.

 

This new interface is currently in testing, so anyone who’s part of the test will be able to add separate columns for things like their favourite searches, tags, accounts, saved posts, and notifications.

 


This integration may sound very similar to TweetDeck that was originally launched as a third-party app to access Twitter (now X), later acquired by X and some time after, turned into a paid service that is now called ‘X Pro.’

Meta is Testing a New Customizable Feed UI on Threads’ Web Version



Meta’s RayBan smart glasses are getting new updates including support for video calling and Apple Music, a new cat-eye frame style, and an official beta roll out of the multimodal AI assistant.

 


In addition to these, there are some new minor updates for the existing Wayfarer and Headliner models. Besides both the models getting new colors, the Headliner will also have a new low-bridge fit for people who struggle with their glasses slipping down their face.

Meta is Bringing Video Call Support and Other Features to its RayBan Smart Glasses



As its latest major move in the world of AI, tech giant Meta has added its AI chatbot on all of its platforms: Facebook, Instagram, WhatsApp and Messenger (minus Threads). The chatbot is available on each of these apps as a dedicated search bar.

 

Meta’s AI chatbot is powered by the company’s Llama 3 model – Meta’s most powerful AI model yet (even better than ChatGPT), and which it claims to be “the most intelligent AI assistant” that can be used for free. This should automatically make Meta’s integrated AI chatbot one of the best AI assistants out there too.

 

Meta’s Advanced AI Assistant Makes its Way to Facebook, Instagram, WhatsApp, and Messenger



GLAAD, the largest advocacy organization for LGBTQ+ , accuses Meta in its new report of allowing hate against the trans community to a dangerous extent on its platform.

 

In the report, GLAAD provides evidence that shows how Meta’s moderation system has enabled a large number of violent and hateful posts against trans people, that are potentially responsible for propaganda campaigns and offline violence. The evidence cited exhibits posts with anti-trans content posted to Facebook, Instagram, and Threads from June 2023 to March 2024 by anti-trans extremists.

 

The posts appear to consist of hateful language and slur, which GLAAD has reported to Meta via its standard reporting systems. However, the organization asserts that Meta’s systems either failed to recognize the reported content as problematic or refused to take it down, even though it clearly violated the company’s policy against hate speech. This in turn poses real-life harm to the LGBTQ+ community.

LGBTQ+ Advocacy Group GLAAD Expresses Angst against Meta for Enabling Anti-Trans Content



Meta has added a new default control setting to Instagram and Threads, that limits recommendations of political content from accounts that one doesn’t follow. Meta defines “political content” as posts about governments, elections, and social topics.

 

The setting was first introduced in February and started rolling out to more users since last week, but without any notifications informing people about the update.

 

The option is available within “content preferences” in account settings as “Limit political content from people you don’t follow.” Although activated by default, it can be disabled by a user who wishes to see more political content on Meta’s apps. Meta also clarifies that the setting does not change the visibility of political content from accounts that a user follows.

Meta is Reducing Visibility of Political Content from Accounts you Don’t Follow on Instagram and Threads



Meta is making an important change to Instagram and Threads’ policy – limiting recommendation of content related to politics and social issues from accounts that a user does not follow, across the platforms. Meta plans to bring this update to Facebook some time later, too.

 

The changes will be implemented only in places where recommendations are displayed to users, like Explore, Reels, in-feed recommendations, and suggested users. No changes will be made to the way content is displayed from accounts that a user follows. This means that accounts that aren’t eligible to be recommended could still post political content that their followers will be able to view in feed and Stories.

 

While users will be seeing less of political content by default, they would still be allowed to opt into seeing more of such content if they wish to. The option will be available in account settings, specifying content that is “likely to mention governments, elections, or social topics that affect a group of people and/or society at large.”

Meta Announces Changes to Content Recommendation on Instagram and Threads, Related to Politics and Social Issues



Meta is updating its Brand Rights Protection Manager tool that helps detect product replicas in product listings, with new measures directed at helping brands to protect their IP. Around the same theme, Meta is also launching a new Intellectual Property Reporting Center that consists of a database of IP reports to ensure more efficient tracking of them. Additionally, a new Protecting Businesses section has been added on the Meta for Business website, where businesses can find helpful notes and guides to assist them in developing a brand protection strategy.

 

Within the Brand Rights Protection Manager, Meta is adding some AI-powered features to the Brand Rights tracking tool that provides product security by detecting duplicates based on reference images uploaded by the business. The updated system, according to Meta, will ensure broader protection of products by finding better, more refined matches based on how a brand has previously made use of the tool. Its search abilities will also be also broader-reaching, hence simplifying the process of discovery. Moreover, Meta has increased the limit of image uploads from 50 to 200 images at once. This will allow Meta’s systems to have a wider range of variations for better cross-checking.

 

Meta Introduces New Brand Protection Tools to Businesses, Including a new Intellectual Property Reporting Center



Meta is planning to remove and consolidate some of its detailed ad targeting options due to their limited usage or being related to topics that may be perceived as sensitive by users. This action, as Meta has announced, will be implemented starting January 15.

 

Meta further explains that “existing ad sets with impacted targeting options will continue to run until March 18”, but users will be required to update their targeting selections. “After this date, we will stop delivering ads to the discontinued detailed targeting options, and impacted ad sets may be paused,” says the social media giant.

 

Other targeting options that will remain available to advertisers include Broad targeting, Custom audiences, Lookalike audiences, Meta Advantage lookalike, and Meta Advantage detailed targeting.

Meta is Making Changes to its Detailed Ad Targeting Options



For the past few months, Meta has been rolling out the option of a Link History archive for both Android and iOS, in select regions. The option is meant to help users easily find links that they have interacted with in the Facebook app.

 

Meta is Rolling out ‘Link History Archive’ that Saves Links Interacted with in Facebook’s App



Meta has been testing a new integration in Threads called ‘topic tags’ for the past few weeks, and is now rolling it out to all users. Topic tags could be compared to hashtags, but according to Instagram chief Adam Mosseri, their purpose is to drive conversations in the app around specific topics.

 

Unlike how regular hashtags are used, users will be allowed to add only one tag per post. Moreover, for a tag to be functional, it needs to be composed manually in each post, therefore a post with a tag can not be copied and pasted for it to drive conversations. Another element that makes topic tags different from hashtags is that they can be created consisting of multiple words with spaces, without adding the ‘#’ symbol.

Threads Adds the Option of ‘Topic Tags’ to Posts to Help Drive Conversations on Specific Subjects



Meta is introducing new generative AI features as the holiday season begins. These include in-stream visual creation options, expansion of its virtual characters, and more.

 

Starting off with the ‘Imagine’ text-to-image tool that has been available in Messenger for some time now, Meta is enabling more users to generate a variety of visual images using the technology.

 

More specifically, Meta users will be able to use Imagine outside of Messenger as well, on a separate website. “While our messaging experience is designed for more playful, back-and-forth interactions, you can now create free images on the web, too,” says Meta. Within Messenger, Meta is enhancing the tool’s capacity with the option called ‘Reimagine’ that lets users reprocess the generated images in-stream.





Next, Meta is expanding its chat personas functionality, as a result of which more users can interact with AI versions of popular celebrities and stars. These interactions can be initiated by selecting the ‘Create an AI chat’ option in message on Instagram, Messenger or WhatsApp.

Check Out Meta’s Latest AI Integrations, Including AI Message Replies and GAI to Produce Images

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