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Google is bringing three new experimental generative AI features to Chrome in its latest version. Aimed at for enhancing browsing experience, the features will assist users in organizing their tabs, creating custom themes and writing on the web, according to Google.

 

In the next few days, the features will be available to users in the US first, on Mac devices and Windows PCs. Users can access them from the ‘Experimental AI’ tab in their Chrome Settings. “Because these features are early public experiments, they’ll be disabled for enterprise and educational accounts for now,” says Google.

 

Starting with Chrome’s AI Tab Organizer - it is developed to provide automatic suggestions and create tab groups based on a user’s open tabs. By right-clicking on a tab, you will find the ‘Organize Similar Tabs’ clicking on which will activate the option. “Chrome will even suggest names and emoji for these new groups so you can easily find them again when you need them next,” Google adds.

 

Check Out Google’s Latest Generative AI Features for Chrome, Including a Tab Organizer and More



Google is getting closer to removing third-party cookies by making its Privacy Sandbox APIs generally available by default in Chrome, as a privacy-preserving alternative. The tech giant is expected to phase out third-party cookies by the end of 2024. 

 

As Google expands the availability of Privacy Sandbox APIs to all users over the coming months, it confirms that 3% of Chrome users will remain unaffected during the process.

Google Begins to Roll Out Privacy Sandbox APIs as it Gets Ready to Remove Third Party Cookies Next Year



Google has introduced new privacy-focused APIs that will go into effect on 24th of July. The news comes after the public release of Chrome 115.  As a result of new APIs being applied, third-party cookies will be ultimately eliminated from Chrome by the third quarter of 2024.

 

More specifically, the change will come as Google’s ‘Privacy Sandbox toolkit’ for Chrome will be gradually activated for developers, hence replacing third-party cookies with API alternatives that grant better security.

 

Google plans to do an early test of the Privacy Sandbox tools with advertisers later this year, as well as disable third-party cookies for 1% of Chrome users in the first quarter of next year.

Third-Party Cookies to be Phased Out on Chrome in Q3 of 2024



Google Chrome’s latest update is allowing users of MacBooks to browse and watch videos for longer durations as a result of enhanced memory compression and JavaScript timers. These optimization elements function to reduce energy consumption without causing impact on long-term memory usage. The JavaScript timers, in particular, have been developed to wake the MacBook’s CPU less frequently, as well as remove obsolete timers.

 

The browser has been modified in a way that it can detect and bypass unnecessary style, layout, paint, raster, and GPU steps on websites. Usually, a MacBook would run out of battery in 16 hours and 30 minutes on an average while running various tasks. Compared to that, tests conducted with the Chrome version 110.0.5481.100 on the MacBook Pro 13 achieved 17 hours of web browsing and 18 hours of video playback on YouTube, hence showing a significantly increased battery life. 

Google Chrome’s Latest Version Saves MacBook’s Battery During Browsing



Google is updating the latest version of its Chrome desktop browser, Chrome 110, with new optimization features including Energy Saver and Memory Saver modes. These will be available on Chrome 110 desktops for Mac, Windows, and Chromebooks.

 

Announced by Google in December last year, the modes are developed to enhance battery life and memory usage. The new Memory Saver mode works by snoozing tabs that are not currently in use to free up more RAM space, hence an improved browsing experience. While the Memory Saver mode is on, the snoozed tabs will still be visible and can be reloaded at any time to resume activity. There is also the option to remove specific websites, such as most used ones, from Memory Saver to keep them running at their full capacity.

 

Google Launches Memory Saver and Energy Saver Modes on Chrome 110



Google had been testing a new password-free secure login feature ‘Passkeys’ since October and launched it earlier this week to its Chrome Stable M108. Passkeys are a form of unique identity of a user without involving passwords. They can be stored on computers, phones or even USB security keys.

 


Chrome users can now access Passkeys within the browser on both desktop and mobile devices that have Windows 11, macOS, or Android installed. Additionally, Android users can sync their Passkeys between their Android device and  another device via a password manager directly or with support from a third-party, such as 1Password or Dashlane. Passkeys are designed using public key cryptography, which is what creates the cross-platform feature.

Google Launches Passkeys as an Alternative to Passwords in Chrome

 

Google claims that the latest version of Chrome (version M99) is faster and more responsive on Macs than Safari. The company further adds that its browser is the fastest on M1 Macs, setting a record with a benchmark of around 7 percent more speed than Safari. 

Google Claims Chrome's Latest Version is Faster Than Safari

 


Google has been leading the world of technology in the 21st century and has managed to even get ahead of Apple and Microsoft, two of the tech giants. While Google has achieved great milestones, it overlooked one simple and essential feature that was missing in its Chrome browser: the option to take a screenshot.

 

Now developers at Google are reportedly working on building the screenshot feature. However, some Reddit users pointed out that the option to take a screenshot already exists in Chrome, except that it’s hiding in the developer’s area and is inaccessible to users. Moreover, it is quite basic in terms of its functionality as it does not offer tools to edit the snapshot taken.

Google Realizes it Has Been Missing a Screenshot Option in Chrome

Microsoft claims performance crown for its Edge browser

Since Microsoft has been loading its Edge browser with the latest features from time to time, the company now claims Edge to be the best performer on Windows 10. In order to make its browser faster, the giant software maker rolled out a startup boost feature in March.

After that, users also saw another addition of sleeping tabs features in Microsoft Edge which is designed to enhance the overall performance of the browser. The company doesn’t stop here, in fact, is testing out a performance mode for Edge.

Microsoft claims performance crown for its Edge browser

 


The Dinosaur Game on Google Chrome has been played by almost everyone who has opened their Chrome browser while having an inactive internet connection. The game lets you jump and duck over and under obstacles while waiting for the internet to be connected. Now Google has recently announced that it is bringing the game to iPhone devices, where it will be displayed as a widget.

Google is Bringing Chrome’s Dinosaur Game to iPhones as a Widget

 


The developers behind Google Chrome have recently been able to reduce Chrome’s memory footprint of background tabs by up to 8% on Mac, or just over 1GB on some systems in version 89, hence making Chrome’s latest version smarter at using and freeing up memory on MacOS.

 

Tab throttling has been improved in the latest version of Chrome as a result of reduced JavaScript Timer wake-ups. Chrome now uses up to 5x less CPU, as background tabs don’t wake up the CPU as much, leading to longer battery life, which is up to 1.25 hours better.

Chrome Developers Claim the Browser’s Latest Version can Keep Macs Cooler

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