Instagram influencers are like the celebrity of the social media world. Their clothes, hairstyles, makeup, and even their dance moves are a trend-worthy notion for the audience who remain awe-struck at their every move.
In fact, even marketing professionals are smitten by the popularity of influencers and retaining them to endorse various products and services.
Did you know?
- Nine out of ten marketers use influencers as part of their marketing strategy (SocialPubli, 2019)
- 92 marketers believe influencer marketing to be a successful part of their advertising protocol (InfluencerMarketing Hub, 2018)
- The influencer marketing industry is expected to reach between $5 billion and $10 billion by 2022 (Business Insider)
- Eight out of ten consumers admit to purchasing something after seeing it endorsed by an influencer (RakutenMarketing, 2019)
Above all, Instagram remains to be the most preferred channel for Influencers with the availability of several popular features like Stories to generate high engagement rates.
However, recruiting an Instagram Influencer is no easy task. The influencers are high in demand and are thus, choosy regarding the projects they undertake. Additionally, it is important to find an influencer who will be able to correlate with your services and product more comfortably.
So, where do you start? Should you just approach the first influencer that you find on your newsfeed or ask for referrals from friends and family? And what is the best way to get them on board?
To help you out, below is an Infographic that will guide you on the best methods to reach out to Instagram Influencer.
Infographic by: www.ifluenz.com