Meta Launches New Engagement Tool for Messenger: Community Chats - Visualistan -->

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In an attempt to revive engagement across Facebook, Meta is launching a new Community Chat option for Messenger that it has created to facilitate topic-based discussion groups. “We’re building Community Chats as a new way to connect with people who share your interests,” says Meta. The social company is currently testing the option with a limited number of users.

 

Community Chats are sort of a mix of Messenger and Facebook Groups where users can connect with each other. More specifically, users can create Facebook Groups, start chats and audio channels, and invite others to join their groups from within Messenger via Community Chats.

 


Meta states, “Admins can now start a conversation about a topic and get in-the-moment responses instead of waiting for people to comment on a post. And, rather than navigating multiple topics in a single Messenger group chat, the person who creates the Community Chat can organize chats into categories so group members can easily find what’s most interesting to them.”

 

While the option is a great way of starting quicker interactions and discussions among users around different topics of interest, some users still might prefer keeping their Messenger and Facebook Groups separate for distinct purposes. However, considering that Facebook users still happen to be interested in Groups and direct messaging, perhaps merging the two functionalities could spark more engagement.

Meta Launches New Engagement Tool for Messenger: Community Chats



In an attempt to revive engagement across Facebook, Meta is launching a new Community Chat option for Messenger that it has created to facilitate topic-based discussion groups. “We’re building Community Chats as a new way to connect with people who share your interests,” says Meta. The social company is currently testing the option with a limited number of users.

 

Community Chats are sort of a mix of Messenger and Facebook Groups where users can connect with each other. More specifically, users can create Facebook Groups, start chats and audio channels, and invite others to join their groups from within Messenger via Community Chats.

 


Meta states, “Admins can now start a conversation about a topic and get in-the-moment responses instead of waiting for people to comment on a post. And, rather than navigating multiple topics in a single Messenger group chat, the person who creates the Community Chat can organize chats into categories so group members can easily find what’s most interesting to them.”

 

While the option is a great way of starting quicker interactions and discussions among users around different topics of interest, some users still might prefer keeping their Messenger and Facebook Groups separate for distinct purposes. However, considering that Facebook users still happen to be interested in Groups and direct messaging, perhaps merging the two functionalities could spark more engagement.

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