Blue verified checkmark on Twitter or any other social media platform vouches for your authenticity and gives your profile an authority touch. A couple of months ago, the social media giant was pretty ungenerous to give those verification ticks even to the deserved accounts. The reason probably was the mistaken verification of fake accounts.
However, by August 2021, the company started to once again review the applications of people submitted to get those verification badges. In order to provide the users with a better clarification of rules, Twitter has finally shared its updated policies and requirements regarding the verification process.
According to the shared details by Twitter, the users will be provided with multiple options including the type of account they have. Moreover, there are two ways through which you can prove that your account can qualify i.e., for public presence you would be needed to provide a link that is evidence of your substantial presence in the open forums such as Google Trends where you have an article related to your organization or yourself.
However, for other industries, the platform may require a much specific reference for example your display name, email address, and picture. Regardless of the type of profile you have, it is important that you have an active engagement on the platform with other content via retweeting, replying, following other verified accounts, and frequent sharing of tweets, etc.
Not to forget, Twitter can anytime remove the blue tick if the account is incomplete or inactive. If you fulfill the criteria and think of yourself as an eligible fit, simply request the verification through account information. The list of accounts that the company specifies as “ineligible” to get the blue verification tick is as follows:
- Commentary, parody, or fan accounts.
- Accounts that are seen violating Twitter’s policies severely.
- Fictional characters or pets accounts unless they have an affiliation with verified business accounts on the app.
- Accounts that are directly or indirectly involved in posting hateful content or performing harmful activities.