Instagram has released a new option for Live broadcasts,
which will let users schedule their upcoming Lives in the app. Lives can be
scheduled with a feed post up to 90 days in advance. Instagram has also added a
new sticker that you can add to your Stories, that particularly represents
scheduled Lives.
With the option to schedule Lives, users can register for
reminders, so they can be prompted a day before their Live broadcast and 15
minutes before it starts.
The scheduling feature seems to be a valuable addition to the app, as it will enable users to maximize connection with their followers through Live broadcasts. It can be particularly beneficial for brands.
Another Live feature that the company has introduced is one
that allows users to have a preview of what their Live would look like before
they actually begin it. You can check lighting and camera settings with the new
Live Practice option. Not only that, it will also let you connect with the
guests of your Live in advance.