App Store is visited every day by billions of smartphone users all around the globe. However, many go to the search bar and download the app they are looking for straight away. Your app gets overlooked quite easily if it isn’t optimized. Moreover, several low-quality apps with better marketing surpass your app. To make your app discoverable amongst highly-rated apps, you need a robust strategic plan. Your app must have praising reviews, high rating and should not be hard to find. Stressed out already? Take a deep breath and relax because we have got you covered. We have
revealed some excellent app store optimization tips that boost your app to the top of the chart.
Make sure that you have chosen the correct category for your application and have added appropriate keywords. Many people usually search for apps by typing a relevant keyword so, if you have added the keywords that match best with your app and have greater search volumes then, it's definitely gonna work well.
Remember, 'the first impression is the last impression'. And when it comes to an app in the app store, the first impression is its logo and description. Ensure that you design a decent yet attractive logo with an appealing and satisfactory description so that the right audience is attained.
Add some images and a short video of your application for the potential users to have a look. People usually get convinced by seeing a massive number of downloads of a particular app. Keep on updating the number of downloads. Don't forget to add frequent updates on your application as it counts as one of the great optimization strategies.
Stay optimistic and follow these splendid tips to see your app amid the top-rated applications in the app store.
Infograpic by: Clevertap.com