Google is expanding its existing partnership with Reddit to acquire
AI training data from the company that will help it adopt better ways to train AI
models.
More specifically, as a result of the partnership, Google will be able to access Reddit’s data API that will bring its users real-time content from Reddit’s platform. This will facilitate users of Google’s products in participating in Reddit communities and conversations. In turn, Reddit will have access to Google’s AI-powered service ‘Vertex AI,’ which will help the company enhance its search capabilities.
“With the Reddit Data API, Google will now have efficient
and structured access to fresher information, as well as enhanced signals that
will help us better understand Reddit content and display, train on, and
otherwise use it in the most accurate and relevant ways,” says Google.
These practices, however, will not have any impact on Reddit’s
data API terms, as confirmed by the company itself. Reddit’s data API terms prevent
developers or companies from obtaining it for commercial purposes without consent.
