On Elon Musk’s demand to add a Bookmark UI to tweets, Twitter has finally launched the functionality. The new Bookmark button can be seen within the lower function display when a tweet is expanded.
Bookmarking tweets means saving them for later, which could lead to more engagement with tweets. Any time a user bookmarks a tweet, they will be able to instantly access all their saved Bookmarks.
What’s interesting is that the Bookmarking button isn’t a brand new addition to the app. It has actually always existed, but as Musk stated, was hidden by “obscure UI.”
Bookmarking tweets can also be seen as another way of interacting with tweets that you don’t necessarily like. It is likely that people will be using the functionality to show their interest in tweets without having to tap the heart icon.
Can we see the number of people who have bookmarked our own tweets? Not a list of specific names, just a number.— The Rabbit Hole (@TheRabbitHole84) January 20, 2023
In addition to that, Musk has also stated that in an upcoming update, users will also be able to view the number of people who have bookmarked their tweets.