Whenever you launch a new blog or a website, you want to reach as many people as it can. Striving for page views and its reach is one of the primary goals of any blogger or an SEO expert. However, racking up thousands of page views won’t do you or your page any good. Converting those views into leads is a different story and that is what you want.
Conversion of those views into leads is the best thing that can happen to your website and converting those leads into sales is even better. SEO thrives on page views and there are different tips and tricks to rack up more conversions on your blog. If you are neglecting the conversion rate optimization strategy for your blog than the chances of conversions happening for your business is very slim. Many people start a blog or a website everyday but not all of them have success because not all of them use the right strategy.
You may have heard the phrase, “Stats don’t lie.” Well, if you haven’t then you have heard it now. The stats about implementing the right strategy to gain more conversions speak for themselves. With the right conversion strategy, your business blog can rack up three times more conversions than it does on paid advertisement. Businesses that uses blogs to interact with its client generate 67 percent more leads on average than those who don’t. Majority of marketers and business owners claim that they have gained new customers specifically through just blogging.
So, the facts mentioned above are pretty much self-explanatory that blogging has now become an essential part of a business. However, implementing the right strategy can be even better for your business because it will generate leads which can be converted into sales.
For more stats, facts and figures about conversion rate optimization, take a look at the detailed infographic below.
Infographic by: spiralytics