An
online presence of a business is a significant advantage because of multiple
reasons. It gives your brand a name and recognition, but it also attracts new
customers and helps you interact with them. Social media is a great way to
increase your brand awareness. Twitter is a great platform to make a name for
your brand, and you can do it easily with a few helpful tips.
1)
Own simplicity
“Keep it simple” is a phrase that sounds very mainstream
but has an important message. Someone who understands it knows its
significance. Tweets that you send out on Twitter must be simple and to the
point that gives a message to the customers. Avoid unnecessary clutter in your
tweets, such as the use of excessive hashtags, mentions, or random
advertisements.
2)
Videos and gifs
Sending out simple tweets won’t cut it in helping your
brand awareness. It would be best if you had some flair in your tweets to make
your customers more engaging. Using media like photos is an excellent way to
create engaging tweets; however, videos and gifs are the cherries on top.
3)
Twitter cards
Twitter cards are a constructive way to ensure customers
are engaging with your tweets. It helps your Twitter page to increase traffic
by providing clickable link preview cards that people find convenient.
Infographic by: Business.twitter.com
