Social media influencers are generally more authentic than celebrities. Celebrities may make a post about something they are paid to do and then never interact with the people liking and commenting the post. It’s more of a get in, get out, and collect a paycheck kind of situation. Social media influencers, on the other hand, are more likely to interact with their audience and be seen as a real person with an authentic point of view. Learn more about social media influencers from this infographic!
Infographic by: nogre.com