How Consumers Reward Responsive Brands #Infographic

Published by Web Desk Thursday, June 1, 2017

Responding to feedback (especially critical feedback) improves shopper perception of the product, brand, and seller – and more than doubles purchase intent among shoppers who read negative reviews. Analysis of over 100,000 reviews and 1,600 surveys prove the power of responsiveness.

Infographic by: www.bazaarvoice.com

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