You developed personas, segmented your email list, personalized your marketing messages, and designed a beautiful campaign. Now, as the campaign lands in your recipients’ inboxes, the statistics start racking up. The bounce rate generally calculates first, followed by your opens and click-through rate. These numbers continue to update as the next few hours pass. Every email you send has a bounce rate, open rate, and unsubscribe rate. Here is what each of those metrics can tell you about the effectiveness of that email.
![How to Interpret Three Important Email Marketing Statistics #Infographic #EmailMarketing #Marketing How to Interpret Three Important Email Marketing Statistics](https://s-media-cache-ak0.pinimg.com/originals/f9/d1/13/f9d113144b5bd1cfa4a65c33814b9428.png)
Infographic by: blog.surepayroll.com
![How to Interpret Three Important Email Marketing Statistics #Infographic #EmailMarketing #Marketing How to Interpret Three Important Email Marketing Statistics](https://s-media-cache-ak0.pinimg.com/originals/f9/d1/13/f9d113144b5bd1cfa4a65c33814b9428.png)
Infographic by: blog.surepayroll.com