Paradoxically, the global coffee industry is getting bigger and bigger every year. Where is the paradox on that? The puzzle lies in the fact that coffee was already the best seller among drinks, the most consumed beverage worldwide and the second most traded commodity after oil.
The significant increase of both coffee's production and consumption was cultivated in parallel with the speciality coffee movement, famous as the third wave of coffee. This revolutionary trend of global coffee industry changed the perspective of how we treat, consume or appreciate coffee.
Infographic by: www.market-inspector.co.uk
The significant increase of both coffee's production and consumption was cultivated in parallel with the speciality coffee movement, famous as the third wave of coffee. This revolutionary trend of global coffee industry changed the perspective of how we treat, consume or appreciate coffee.
Infographic by: www.market-inspector.co.uk
