Why Emerging Markets are Key to Apple’s Future #infographic

Published by Web Desk Tuesday, June 16, 2015

Think about the world of smartphones and it’s Apple’s iPhone which remains the most iconic – and which is without doubt the one that grabs the most attention and headlines. Across almost all of the markets surveyed by GWI, however, Android has the lead for mobile operating systems and Samsung is in pole position when we look at handset brands. That’s a sign of how effective the Apple marketing machine has been in pushing the notion that the iPhone and iPad are the smart devices par excellence, despite ownership figures showing otherwise.

Infographic by: globalwebindex

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