Social media marketing has secured a firm position in the marketing strategies of most airlines. Yet, many executives see a chasm between where airlines are and where they should be in leveraging social media to achieve business goals. This year’s survey asked ten questions to 148 executives representing 87 airlines across five regions including APAC, EMEA, Europe, America, Africa and others. To help our airline folks plan their social media budget and activities better for the coming year, below is an infographic of Airline Social Media Outlook 2015 to capture a few of our key survey findings.
Infographic by: simpliflying
Infographic by: simpliflying