After Twitter lost a significant percentage of its employees, it is now functioning with 36% of its staff. Former employees have expressed their concern over the potential crashing of platform from the continuous and growing pressure as compared to the limited workforce. Contrary to those predictions, Musk claims that the platform’s usage percentage has increased and the app is right on track.
Multiple instances reported in the past few days are evidence to the mismanagement at Twitter’s Headquarters. One of the resultant problems is a dysfunctional copyright system. It was discovered that some Twitter users posted copyright content on the platform as Tweet threads including full-length movies that were later taken down - hence indicative of Twitter’s inability to take immediate and responsible action to counter violation across its platform, the way it is expected to.
Next, the advertising domain on Twitter is also malfunctioning, with advertisers reporting problems with logging into Ads manager, updating ad campaigns, as well as ad placement and performance. Some advertisers have particularly reported about their paused campaigns being suddenly reactivated without notice, while others have mentioned that their ads are being placed next to antisemitic and adult spam content.
There have also been instances of small glitches, from private account Tweets being viewed by non-followers, to Tweet replies not showing, to repeated display of Tweets on top of the feed, to delayed loading, to time-scrambled DMs, and videos not loading properly. According to former employees of Twitter, these small issues would continue to occur and could ultimately result in a bigger crash on Twitter.