Twitter is bringing newsletter platform Revue to its platform. A new button will be seen on Revue creators' Twitter profiles, which will allow users to sign up for their newsletter directly from Twitter. Revue announced the rollout through a Tweet, which says that the option is available to all Revue users.
It’s here 🧡— Revue (@revue) August 19, 2021
Today, we’re starting to test a feature that allows people to subscribe to your Revue newsletter directly from your Twitter profile.
It's available to all Revue creators immediately. To start though, your newsletters will show only for a test group on Twitter. pic.twitter.com/YDa1aOGeLM
According to Revue, the option is rolling out to a limited number of people or a “test group” and will be accessible on Android and web, and eventually iOS as well.
Twitter acquired Revue in January this year and launched an initial test of the feature in June with select Revue creators. The social company made the acquisition move in an attempt to bring in more creator monetization options, so as to boost platform usage. This also includes Twitter’s plans for 'Super Follow' creator subscription options, on-profile tipping and ticketed Spaces, and other new direct revenue-generation projects.
As a result of the integration of Revue within Twitter, users will have the opportunity to build their communities and promote their expanded content offerings directly on the platform.