Without any doubt, the videos have been a great tool to engage and attract more and more consumers in 2021 as well. However, several brands have shifted their offerings to online platforms and that has altered the habits of the consumers. If that is the case, is a video still making an impact on the decision making abilities of consumers?
The infographic below explains in detail how video is still a powerful tool in engaging consumers and helping them to make decisions. According to the graphic, around 93 percent of people believe that videos are highly useful when it comes to buying a product. Moreover, consumers also said that videos are the favorite content from brands.
On the internet, Facebook, Instagram and YouTube are the leading platforms where the consumers find new products from their favorite brands. In order to get a detailed insight regarding video influence on consumers’ purchase decision, check the infographic below.
Infographic by: Socialmediatoday.com