“Listening” sounds “old school” in today’s world especially when you are surrounded by social media hype and stories but, in reality, there are various people who just love to listen. Either it’s music or podcast, a lot of users spend hours listening to their favorite things. Since audio marketing has made its comeback, the older version of listening i.e., radio is now overtaken by the new technology i.e., Clubhouse.
The Clubhouse is an audio-chat social networking application available for iPhone users only and was released in April 2020 and by now, the application is a family of more than 10 million individuals. The app can be used for various purposes such as conference calls, talkback radio, interviews, storytelling, discussions, podcasts and a lot more.
With an impressive increase in interest of people towards listening, several companies have started to opt for audio marketing as a useful strategy that can help in attracting the target audience. To know more about the audio marketing statistics, check the infographic below.
Infographic by: Transcriptionoutsourcing.net