Get the Traffic Your Site Needs FasterAfter making a website, the main goal is to get a lot of traffic. When that goal is accomplished, the focus shifts towards obtaining more conversions. Landing page optimization and conversion rate optimization will play an important role in this goal. Most businesses create various landing pages for different campaigns, but they do not reach the desired goals as they were not optimized. If you are struggling with optimization, and want to convert your visitors to leads, then you are at the right place. This infographic by Branex - Web Design London Agency, will teach you the seven best optimization practices that every business should apply to improve their conversion rate.
Research shows 52% of the companies test their landing pages to improve conversions, 75% of them can't find people to optimize their page, even though 48% of the landing pages consist of multiple offers. A long landing page can get 220% more leads than a landing page above the fold CTA. Some ways of improving landing pages are: reducing the number of form fields, removing the navigation menu, and using videos. The improvement in conversion rate is found to be 120% for form fields, 100% for the navigation menus, and 86% for videos.
Infographic by: Branex.com