Live video streaming is a growing industry that is finding wide success with consumers. As of this year 79% of consumers interact with live video at least once a week, and 58% of consumers are more likely to trust companies that embrace live video. With more businesses utilizing live video, this popularity is only expected to increase. By 2028 global revenue from live video is expected to reach $184 billion, and cloud communication platforms will reach over $50 billion! CEOs understand the importance of this increase in revenue and are starting to implement live video practices into more than just their company meetings. Many businesses are now utilizing streaming to hold information sessions, conduct webinars, and assist in marketing strategies. Visuals are processed faster by the human brain than words are and businesses that utilize live video can expect higher success among consumers. Live video is the new way to interact with consumers. To learn more about how to implement visuals and video streaming into your business, take a look at the infographic below:
Infographic by: explore.eyeson
