Twitter’s Super Follow feature is now accessible to all iOS users, that can be used for drawing income from top fans. Twitter launched Super Follows in a beta test in September, allowing users to set a monthly subscription fee up to $9.99, to make money from providing additional content exclusively to their most engaged followers, the Super Followers.
The feature is part of Twitter’s broader plan of providing more incentive for creators on its platform and increasing engagement and interaction across its app.
Twitter is also currently working on other new monetization options, including On Profile Tipping, Ticketed Spaces, and Spark Spaces Funding. Ticketed Spaces is available to users in the US who have more than 1,000 followers and have hosted at least 3 Spaces in the last 30 days. The Spaces Funding on the other hand, is Twitter’s initiative for providing selected participants with $2500 per month to support the growth of their audio social content.
Moreover, Twitter has added the option of Revenue Newsletter Links for creators to promote their subscription-based offerings on their profile and in tweets directly.
While Twitter is still figuring out ways to implement its Super Follows monetization program effectively, data collected from app analytics provider Sensor Tower in the last month suggests that the feature could only generate around $6,000 in the US, and around $600 in Canada, after its first two weeks of availability. Ticketed Spaces and On Profile Tipping have also received minimal response from users in their early phases.
Nevertheless, Twitter is not giving up on its efforts. The company has recently worked on bringing more attention to Spaces, by dedicating a separate section to Spaces in the explore tab, where trending Spaces would be highlighted. This could ultimately boost engagement with Ticketed Spaces as well.