Instagram has changed in a lot of ways. From being just a platform for sharing visual posts, it has now transformed into an opportunity base for influencers and businesses of all kinds. Just like other social media platforms, Instagram too is now being used for business and this is only expected to grow ever since Instagram introduced their 'Shopping' segment.
So with so many businesses out there on Instagram, the competitors are endless. You need to know how to make yourself stand out in a wave of small and big businesses alike. You also need to know your niche very well if you want to build your customer base. There are many campaigns to pull off on Instagram to make sure you hit your target right in the bullseye.
Let's have a look at one trending campaign. Ads are always in the trends of course, but businesses have been hiring influencers or making them do sponsor posts for them. This is one trend that is expected to continue in 2021 as well. Other trends that will be on the rise will be Instagram's cause feature, as well as Live feature which has been used a lot in 2020 to host live events in the wake of the global coronavirus pandemic. Catch the infographic below to learn more about Instagram trends for 2021.
Infographic by: Oberlo