Google ads are a vital source of income for a website to thrive. It markets the products on different websites that use Google AdSense. Website publishers use this to keep earn money from their online content. Google AdSense has gained a lot of popularity in the previous decade because it is an easy money earning way for website publishers.
Google AdSense is an advertising program from Google that your website can be a part of. It is a CPC (Cost Per Click) program which means that the advertiser pays the publisher when the ad is clicked. The amount that you receive from Google ads, you get 68% of that amount while Google takes 32% of the cut as a fee for its services.
Placing an ad on a website is not a difficult task. You just need to know where the ad must be place, what size it should be and the quality of traffic that comes through your website are all ways to increase clicks on the ads on your website. If done right, your income through Google AdSense can see a dramatic rise.
Even so, you need a basic knowledge of Google AdSense and how it operates before jumping on the bandwagon. There are a lot of factors that play a role in users clicking on the ad. Your AdSense account must be optimized and updated so that you reach the revenue potential from your site.
To further diving deep into the knowhows of Google AdSense, an infographic is placed below for you.
Infographic by: theblueoceansgroup.com