New ways of communication have been developed, and if you are smart enough, you will utilize these sources as effectively as possible. Likewise, Webinars and Podcasts are two of the most popular ways to connect with people. If you wish to promote your brand or drive the audience to your content through renowned platforms, then these two are the perfect fit.
A webinar is a platform that allows real-time interaction between you and the audience. With this quality, you can easily make yourself available to the queries of your audience. You can also use graphics or a variety of unique visuals to convey your content across the medium.
You can easily prepare your content beforehand and then make use of it during the live session. Webinar also allows you to add more people. A live conference is extremely effective when it comes to answering the questions of your audience.
Since webinar is more like a live interaction, it is not possible for the audience to fast forward your stream. They must wait and watch your entire session to come across the content; finally, they were actually excited to watch in the first place. Moreover, the creation of Webinars is a time-consuming activity.
Unlike Webinars, Podcasts could be streamed at any time anywhere. Be it a car, phone, or TV, and you can easily play your Podcast and enjoy it. Since podcasts are already prerecorded, they can easily be skipped to the segments you want to watch. While a webinar consumes a lot of time as well as equipment, podcasts are pretty hassle-free to prepare. It does not need a live audience to keep a steady promotion for its content.
The only demerit of this platform is lack of interaction. Because of no live session, the audience cannot directly make contact with the content creators, which is exactly why they may also find your podcasts uninteresting because of lesser visual effects.
Infographic by: Flowapp.com