The incorporation of voice search into our daily lives has happened so fast that advertisers are searching everywhere to see how they can dip their fingers into the bucket.
Strategy Analytics recently reported that smart speaker sales in Q3 2018 increased by almost 200 per cent year-over-year. That is enormous! People everywhere install their own smart speakers to check the weather, order dog food and answer any questions they may have on a daily basis.
So what does that mean everywhere for the business owners and marketers? Okay... that means we need to change how we think about our search approaches, and start to include techniques that revolve around patterns in voice search and customer adaptations.
infographic by: topshelfmedia.ca