When it comes to creating confidence in the industry, banks and financial services can be their own worst enemy or their best ally. Engineering a genuine consumer financial wellness plan and improving the performance of the workforce are critical when it comes to building a sustainable organisation. Gamification may play a decisive role in giving dedication and efficiency in either case.
You will see in this infographic how the banks and financial institutions use gamification to distinguish themselves. So they can keep on impacting the lives, families, homes and dreams of people.A social card named Barclays Ring was launched to create a social cardholder community.
Barclays was able to market the product as user-friendly by praising users for sharing their suggestions on credit card features with online and offline rewards. Their GivebackTM initiative also offers the community members an opportunity to share in the profits of a portion of the Barclaycard Ring Mastercard scheme.
infographic by: mambo.io