Here's some good news for content marketers, Google has rolled out its "Dataset Search" tool for all users to help them get more in-depth data collections for a large range of topics.
"Across the web, there are millions of datasets about nearly any subject that interests you. If you’re looking to buy a puppy, you could find datasets compiling complaints of puppy buyers or studies on puppy cognition. Or if you like skiing, you could find data on revenue of ski resorts or injury rates and participation numbers. Dataset Search has indexed almost 25 million of these datasets, giving you a single place to search for datasets and find links to where the data is.", explained Google.
This tool could be very beneficial for all those who write detailed reports, helping them better explain and back their findings.
This search tool seems to be particularly designed for academics but can come in handy for anyone who wants to add more in-depth information in their content.
Google has said that during the testing the prominent queries included ""education," "weather," "cancer," "crime," and "dogs" as
According to many researches, longer and detailed content works better in search results, so using this tool to find datasets that can support your findings could add stars to your content.
As noted, the more detailed and extensive your content is, the more influencing or convincing it will be. And with the help of data sets that are easily accessible with this new search tool you can add stars to your content.