In 2018, for the first time in the Canadian advertising market, the digital ad spending has surpassed traditional one. The constant betterment in the performance of banner and video ads is considered the primary reason why marketers are diverting dollars from TV. “In 2019, spending on digital ad formats are predicted to reach CA$8.80 billion, making the total ad spending of 53.5%.”
According to the reports of E marketer, mobile ad spending will increase by 33.7% and the budget for video promotion will grow 23.3% this year. These are some of the strongest reasons why you, as a Canadian business owner need to start thinking seriously on investing in digital promotions. Check out these interesting stats and plan how you should promote your business digitally.
infographic by: www.gwebpro.com