If you own a business, you should probably be using Google Analytics. It’s one of the most important tools you can have for understanding and making the most of your website. In fact, estimates suggest that as many as 30 to 50 million websites use the free service, which simply requires a Google account to access. Once you see the wealth of information and insights at your fingertips, Analytics will quickly become your business’s online best friend.
Google Analytics can seem complicated and intimidating for a first time user. But with a solid foundation in the basics of Google Analytics, you’ll be able to progress to using its more advanced features as well. From setting goals to tracking conversions to generating reports, the possibilities it offers are almost endless.
infographic by: www.headwaycapital.com
