Marketing Post-GDPR: Two Tribes of Marketing #infographic - Visualistan

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Marketing Post-GDPR: Two Tribes of Marketing
Marketers have split down the middle when it comes to their preparation for GDPR. – 55% have taken a marketing-first approach and 45% have taken a legal-first approach. Why does that matter? Well those with a marketing-first approach have put the customer at the centre of their strategy and used GDPR as an opportunity to improve their marketing and their customer engagement. And the impact is staggering - 72% expect to exceed target this year compared to just 28% of their legal-first counterparts.

So are you marketing-first or legal-first? Check out this infographic to find out some of the key statistics from Marketo's Post-GDPR Marketing research report.

Marketing Post-GDPR: Two Tribes of Marketing
Infographi by: marketo.com

Share This Infographic On Your Site

Marketing Post-GDPR: Two Tribes of Marketing #infographic

Marketing Post-GDPR: Two Tribes of Marketing
Marketers have split down the middle when it comes to their preparation for GDPR. – 55% have taken a marketing-first approach and 45% have taken a legal-first approach. Why does that matter? Well those with a marketing-first approach have put the customer at the centre of their strategy and used GDPR as an opportunity to improve their marketing and their customer engagement. And the impact is staggering - 72% expect to exceed target this year compared to just 28% of their legal-first counterparts.

So are you marketing-first or legal-first? Check out this infographic to find out some of the key statistics from Marketo's Post-GDPR Marketing research report.

Marketing Post-GDPR: Two Tribes of Marketing
Infographi by: marketo.com

Share This Infographic On Your Site

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