85% of Viners are currently visiting Twitter on a monthly basis (something which remains consistently high across the age groups), and virtually all of them have an account on the platform. What’s more, this audience is already heavily engaged with Twitter’s existing video offering – half are watching videos on Twitter, giving them a significant over-index on this metric compared to other Twitter users.
Infographic by: www.globalwebindex.net
Infographic by: www.globalwebindex.net