Zoom saw a rise in its stock price of more than 500% due to
the corona virus pandemic that compelled people around the world to maintain
social distancing, and therefore connect with each other virtually through
video conferencing, whether for work or socializing.
According to latest reports, Zoom is now considering expanding its platform beyond its video-conferencing service, to include features like email and calendar. It has also been reported that the company is already working on its email service and may start its testing next year. It is unclear whether Zoom has started working on its calendar service, though.
Zoom seems to have taken this initiative since reliance on
video-conferencing is expected to gradually go down once the Covid-19
vaccination processes begin. It makes sense because other video-conferencing
platforms including those provided by Microsoft and Google are bundles of broader
enterprise app suites. Both of these platforms constitute email and calendar products,
and so Zoom is planning to adopt a similar approach to make itself more than a
single-purpose platform.
While reports say that Zoom is keen on developing a full
enterprise app suite, the company may decide to wait and see how the current
circumstances transform and whether remote work would continue to play a prominent
role in people’s lives.
