We’ve divided the Tiktok statistics into various sections:
- Tiktok Demographics - The kind of people who are using Tiktok, for instance, their gender, age, income etc.
- Tiktok Usage - How people are accessing and using Tiktok.
- Tiktok Engagement - The kind of content users are engaging with on Tiktok and also how and where they’re engaging with brands.
- Tiktok Businesses - How businesses are using Tiktok to market themselves - social selling, customer service, content marketing, etc.
- Tiktok Ads - How brands are investing in Tiktok ads, their returns and the kind of response they receive on Tiktok ads
Infographic by: www.socialpilot.co