When most marketers hear the phrase “influencer marketing”, their minds quickly jump to an image of a famous reality TV star pushing the latest protein shake or fashion item. Fortunately, that’s not what this infographic is about. At its core, influencer marketing for B2B is about partnering with industry experts to add credibility, distribution and engagement to great brand content.
Article by www.shoutoutdigital.com.au
infographic by: www.extremeworldinfo.com