Overcoming The Top 3 Barriers To Omnichannel Marketing #Infographic

Published by Web Desk Tuesday, January 17, 2017

The latest report from Econsultancy and Adobe reveals that developing an integrated approach with a holistic view of the customer is still a challenge for many companies. Based on a survey of 2,000 marketing, digital, and e-commerce professionals and including industry and year-to-year comparison, the research shows that while more companies are taking an integrated approach to their campaigns, only 12 percent can connect offline and online data and just a quarter have a single customer view.

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Infographic by: blogs.adobe.com

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