This infographic explains everything about the flower industry including the number of people employed, the amount of florist establishments, where the flowers in the U.S. are coming from, what they are being used for, and who holds the buying power in the household.
There are more than 83 thousand people employed in the floral industry in the U.S., in which they work in one of the 16k florist establishments or the 530 wholesale florists or the 7k floriculture growers. Interestingly, about 80% of the flowers sold in the U.S. are imported from other countries. Colombia and Ecuador are the two biggest flowers importer to the U.S. Some other countries that have been importing flowers to the U.S. include Mexico, Guatemala, Netherlands, and Thailand. Whereas locally, most fresh flowers are grown in the state of California (about 76% of them), followed by Washington (6%), Oregon (4%), New Jersey (4%), North Carolina (2%), Hawaii (2%), Florida (1%), and others.
Most of the flowers bought are outdoor bedding/garden plants (46%), which beats the fresh flowers purchase (34%) by 12%. And last but not least, flowers are bought for flowering/green house plants (20%). Most of the flowers bought are mostly for the buyers themselves (63%) and 37% are for gift.
Woman is the one who holds the buying power for flowers at 79% vs. 21% of man. With many events throughout the year, flowers have always been one of the favorite gifts. Thirty percent of flowers bought are given away as presents during Christmas/Hanukkah. Followed by 24% during Mother’s Day, 20% during Valentine’s Day, 13% during Easter/Passover, 6% during Thanksgiving, and 7% others.
The fact that the flower industry is one of the big industries in the U.S., these statistics are worth looking into, especially by those who are considering to jump into this industry or those who are currently running the flower industry.
Infographic by: www.loyalgardener.com