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Too Simple to Say Digital Media Replacing Physical Media
Even as the digital transformation is driving growth, PwC predicts that in 2019, more than 80 percent of global revenue will come via sales of nondigital products. "It is too simplistic to say that digital media is replacing physical media," says Matthew Lieberman, PwC's entertainment and media marketing leader. "In some cases this is happening, though not uniformly across different segments and geographies."

Too Simple to Say Digital Media Replacing Physical MediaInfographic Source: hollywoodreporter

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Too Simple to Say Digital Media Replacing Physical Media #infographic

Too Simple to Say Digital Media Replacing Physical Media
Even as the digital transformation is driving growth, PwC predicts that in 2019, more than 80 percent of global revenue will come via sales of nondigital products. "It is too simplistic to say that digital media is replacing physical media," says Matthew Lieberman, PwC's entertainment and media marketing leader. "In some cases this is happening, though not uniformly across different segments and geographies."

Too Simple to Say Digital Media Replacing Physical MediaInfographic Source: hollywoodreporter

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