Across some of the most important networks globally, it’s a minimum of 8 in 10 active users who say they are also mobile instant messengers. It’s a behavior which peaks among Instagram’s young audience, and it’s one that’s very much in line with the move towards multi-networking (whereby behaviors are becoming more specialized as people begin to favor certain platforms for particular activities).
Infographic by: globalwebindex
Across some of the most important networks globally, it’s a minimum of 8 in 10 active users who say they are also mobile instant messengers. It’s a behavior which peaks among Instagram’s young audience, and it’s one that’s very much in line with the move towards multi-networking (whereby behaviors are becoming more specialized as people begin to favor certain platforms for particular activities).
Infographic by: globalwebindex
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