Across GlobalWebIndex’s 33 surveyed countries, a third of adult internet users say that they currently own a Samsung phone. But although this puts the Korean brand in the number 1 spot, things may not stay this way for long. While it might be a fifth who say they currently own an iPhone, Apple tops the list in terms of future purchase consideration at an impressive 29% (7 points ahead of Samsung). Clearly, the power of the Apple brand is as strong as ever.
Infographic by: globalwebindex
Across GlobalWebIndex’s 33 surveyed countries, a third of adult internet users say that they currently own a Samsung phone. But although this puts the Korean brand in the number 1 spot, things may not stay this way for long. While it might be a fifth who say they currently own an iPhone, Apple tops the list in terms of future purchase consideration at an impressive 29% (7 points ahead of Samsung). Clearly, the power of the Apple brand is as strong as ever.
Infographic by: globalwebindex
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Samsung Still Leads but iPhone is Top for Purchase Intention #infographic
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