Customers are more empowered than ever. They have enormous amounts of information about the companies competing for their attention - information customers use to decide if they're willing to commit to a business relationship with you. Effectively engaging your customers requires a well-defined strategy, transparent objectives and an audience invested in the final outcome.
Infographic by: visioncritical
![The Four Tents of Customer Love #infographic #Business #Branding #Marketing The Four Tents of Customer Love](https://s-media-cache-ak0.pinimg.com/originals/0a/24/c0/0a24c0162512fa7510f067b4cf7be83d.jpg)