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Image: The Evolution of Media Buying
The way we buy and sell media has fundamentally changed. Programmatic buying has graduated from being an experimental technology to a must-have in marketers' and media publishers' toolkit. To understand the evolution of programmatic and why it’s a key strategy for buyers and sellers, google commissioned a study by Advertising Age earlier this year. Here’s what they found.


Infographic: The Evolution of Media BuyingInfographic by: thinkwithgoogle

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The Evolution of Media Buying #infographic

Image: The Evolution of Media Buying
The way we buy and sell media has fundamentally changed. Programmatic buying has graduated from being an experimental technology to a must-have in marketers' and media publishers' toolkit. To understand the evolution of programmatic and why it’s a key strategy for buyers and sellers, google commissioned a study by Advertising Age earlier this year. Here’s what they found.


Infographic: The Evolution of Media BuyingInfographic by: thinkwithgoogle

Share This Infographic On Your Site

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