Is Your CRM Smart? #infographic

Published by Web Desk Saturday, December 6, 2014

There is a growing trend of exploring a products’ page on social media in US and it is estimated that 12% of the Americans consult social media before making a purchase decision. The informetrics about the tendencies of the sales reps and market persons say that: 81% of them plan to increase the use of their CRM. 80% plan to increase the mobile app usage. 82% plan to increase social media. 81% are inclined to increase customer analytics.

The average dirty data ratio in an organization is 23%. The market analysis suggests that it is extremely important for the companies to keep their data updated in order to ensure best possible customer service. Dirty and unstructured data is the biggest assassin secretly killing your CRM system. Make sure to segment your data properly so that the right message can reach the right person.


Infographic by: cosmoscrm

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