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Social media has made a huge impact on essentially every major industry across the world, and the business of travel and hospitality has reaped the rewards perhaps as well as any other commercial venture. Some 92 percent of consumers said that they trusted earned media, which includes recommendations from friends and family members, more than any other form of advertising.

Infographic: Social Media Impact On HospitalityInfographic by: four-pillars.co.uk

Social Media Impact On Hospitality [infographic]

Image: Social Media Impact On Hospitality
Social media has made a huge impact on essentially every major industry across the world, and the business of travel and hospitality has reaped the rewards perhaps as well as any other commercial venture. Some 92 percent of consumers said that they trusted earned media, which includes recommendations from friends and family members, more than any other form of advertising.

Infographic: Social Media Impact On HospitalityInfographic by: four-pillars.co.uk
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